AppleInsider

Aerial footage shows off temporary building at site of Apple's March 9 event, likely Apple Watch demo area Posted: 03 Mar 2015 11:07 AM PST Apple is building an annex to San Francisco's Yerba Buena Center, where the company is expected to further detail Apple Watch at a special event next week, fueling speculation that the construction will yield a large demonstration area for attendees.

Apple to move away from security contractors, hire guards as full-time employees Posted: 03 Mar 2015 08:45 AM PST Following months of pressure from service workers advocacy groups, Apple is set to end its reliance on external security vendors and will begin hiring security personnel as full-time employees, entitling them to many of the same benefits granted to other Apple workers.

SXSW festival to use more than 1,000 Apple iBeacons for location-based alerts, meetups Posted: 03 Mar 2015 08:36 AM PST This year's SXSW festival in Austin, Tex., will feature more than a thousand iBeacon transmitters onsite, allowing attendees to receive timely, location-specific messages and the ability to connect with others.

Costly supercar maker Koenigsegg joins list of Apple CarPlay backers Posted: 03 Mar 2015 08:03 AM PST Koenigsegg, a Swedish supercar maker which sells some of the most expensive vehicles on Earth, has joined the list of auto manufacturers offering support for Apple's CarPlay standard via the Regera, a new car unveiled today at the Geneva Motor Show in Switzerland.

Automakers in Geneva cautious, 'concerned' about 'disruptive interloper' Apple Posted: 03 Mar 2015 07:14 AM PST As the automotive glitterati descends on Switzerland for the first industry powwow since rumors of an Apple Car began swirling, executives from some of the world's largest automakers have opened up about the possibility of counting the iPhone maker as a competitor.

Billions in Google revenue could ride on Apple renewing iOS search deal Posted: 03 Mar 2015 06:47 AM PST Google is poised to lose billions in annual revenue if Apple does not renew a deal making Google the default search engine in iOS, according to a new memo by analysts at UBS, which attempts to predict the real-world impact of such a decision.

Smartphone shipments topped 1.2 billion in 2014, Samsung's share plummeted in face of Apple gains Posted: 03 Mar 2015 06:30 AM PST Squeezed at the high-end of the market by Apple, and also at the low-end by cheaper Chinese alternatives, Samsung saw its share of the total smartphone market shrink in 2014, even as overall smartphone shipments grew to new heights.

Pebble unveils steel version of color Time watch, announces 'smartstrap' accessory support Posted: 03 Mar 2015 05:44 AM PST Pebble on Tuesday announced a steel version of its upcoming Pebble Time smartwatch, as well as a new expandable accessory port called "smartstrap" that could add functions such as GPS or heart rate monitoring.

Apple's 'Shot on iPhone 6' campaign goes global with billboards, ad spaces Posted: 02 Mar 2015 07:38 PM PST After launching its "Shot on iPhone 6" ad campaign on Sunday, works from Apple's "World Gallery" are now showing up on billboards, static ad spaces and in magazines in far flung locales around the globe.

Piper Jaffray pegs stainless steel Apple Watch price at $499, Edition at $4,999 Posted: 02 Mar 2015 06:55 PM PST Investment firm Piper Jaffray issued a report on Monday breaking down expected Apple Watch average selling prices, saying an aggregate of consumers will likely spend closer to $550 on the device, considering case and internal storage options.

Apple, Google no-poach settlement reportedly on road to approval Posted: 02 Mar 2015 04:19 PM PST At a hearing on Monday, District Court Judge Lucy Koh appeared satisfied with a $415 million proposal from Apple, Google and two other Silicon Valley tech companies to settle allegations that anti-poaching agreements artificially capped employee wages.

Upcoming Steve Jobs biography dives deep into Apple cofounder's life, features interviews with Tim Cook, Jony Ive, more Posted: 02 Mar 2015 03:04 PM PST An upcoming biography about Steve Jobs promises an intimate portrait of the late tech guru told through extensive interviews with Jobs' inner circle, including current Apple CEO Tim Cook, SVP of Design Jony Ive and Jobs' widow Laurene Powell Jobs, among others.

Nissan, Daimler CEOs split on prospect of rumored Apple Car Posted: 02 Mar 2015 02:20 PM PST Daimler CEO Dieter Zetsche and the CEO of the Renault-Nissan Alliance, Carlos Ghosn, have each adopted radically different stances on rumors of a so-called Apple Car, with the former dismissing the idea and the latter welcoming it as a boost to Renault-Nissan's business.

Google postpones iOS 8-style full-disk encryption of Android devices Posted: 02 Mar 2015 01:40 PM PST Despite initial promises by Google, and rival Apple implementing the technology in iOS 8 last September, new devices loaded with Android 5.0 Lollipop are not using default full-disk encryption meant to prevent criminals, police, and spy agencies from getting unauthorized access to private data.

Apple Watch carried codename 'Gizmo,' former Adobe CTO Kevin Lynch spearheaded software Posted: 02 Mar 2015 12:44 PM PST With the retail launch of the Apple Watch fast approaching, tidbits on the development of the highly anticipated device continue to come to light, including the fact that former Adobe executive Kevin Lynch was responsible for software development.

CarPlay, not an Apple Car, likely catalyst of Swiss trademark filing Posted: 02 Mar 2015 11:51 AM PST Apple recently extended its trademark protection in Switzerland to include automobiles, but such filings are far from new and odds are that the company is working to cover its nascent CarPlay initiative, rather than the much-ballyhooed Apple Car.