Apple and IBM today announced plans for an exclusive partnership that will see them teaming up to "transform enterprise mobility" through a series of new business apps and services for iOS devices that will undoubtedly skyrocket Apple's enterprise sales. IBM will begin selling iOS devices to its corporate customers and will also create industry-specific native apps built from the ground up for the iPhone and the iPad.
The partnership will join IBM's data and analytics capabilities with Apple's consumer experience and its hardware and software integration, allowing the duo to create apps able to "transform specific aspects of how businesses and employees work using iPhone and iPad."
Apple CEO Tim Cook and IBM CEO Ginni Rometty
The landmark partnership aims to redefine the way work will get done, address key industry mobility challenges and spark true mobile-led business change--grounded in four core capabilities:
- a new class of more than 100 industry-specific enterprise solutions including native apps, developed exclusively from the ground up, for iPhone and iPad;
- unique IBM cloud services optimized for iOS, including device management, security, analytics and mobile integration;
- new AppleCare(R) service and support offering tailored to the needs of the enterprise; and
- new packaged offerings from IBM for device activation, supply and management.
The partnership will join IBM's data and analytics capabilities with Apple's consumer experience and its hardware and software integration, allowing the duo to create apps able to "transform specific aspects of how businesses and employees work using iPhone and iPad."
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