iOS 8 adoption may be off to a slower start than iOS 7, but consumers seem to be picking up the iPhone 6 models in droves. Just when you might have assumed that the days of consumers standing in line for hours for the latest iPhone model were long gone, the iPhone 6 created a shopping frenzy at retail stores around the globe this weekend.
The app marketing service Fiksu has been keeping an eye on both iOS 8 and iPhone 6 adoption, finding that while the former is a bit lower than one might anticipate, the latter is off the charts.
Three days after launch, Fiksu's data paints a portrait of bustling iPhone 6 sales. As of Monday morning, Fisku's data shows that the iPhone 6 accounts for 1.58% of active iPhones. The iPhone 6 Plus, meanwhile, now accounts for 0.24% of active iPhones.
In contrast, Fiksu last year found that the iPhone 5s three days after launch accounted for 0.54% of activve iPhones while the iPhone 5c accounted for 0.22% of active iPhones.
Lending credence to this data, Apple this morning announced that it sold 10 million new iPhone 6 models over the weekend, setting a new weekend sales record in the process and besting last year's iPhone 5s/5c launch by 1 million units.
Meanwhile, iOS 8 adoption continues to lag behind iOS 7 with the latest data indicating that 24.72% of users are on the new OS. At the same time last year, iOS 7 adoption was at 43.34%.
But as we explained last week, there are a few likely explanations for this:
- iOS 8 isn't a massive visual upgrade like iOS 7 was.
- With record-breaking pre-orders for the iPhone 6/6 Plus, fewer people care about downloading an update when they'll be replacing the phone entirely in a matter of days.
- The iOS 8 update required more space to install than its predecessors, which could have stopped some users in their tracks.
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